INTERCHARM professional, the international exhibition for professional cosmetics and beauty salon equipment has had great success. Its results clearly demonstrate that the professional cosmetics and salon services market has overcome the global economic recession and is developing progressively, while the exhibition’s business and conference program sets trends in the professional beauty industry. Since 2001 the exhibition has been a key B2B-platform for the professional cosmetics and beauty salon equipment market, as well as the main source of professional information in Russia, CIS and Eastern Europe.